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	2011-May-21, 11:23 AM
Had the 7 and a half million people who bought new radio sets in 1937 been obliged to pay 1929 prices for them, the total cost to the public would have been $7,00,000,000 greater than it actually was. In fact, the 7 and half million sets of 1937 cost the public $188,000,000 less than the 4 and half million sets of 1929. And because radios cost less, more people could buy them, and the purchasers had more money to buy additional comforts and conveniences. This is but one of many cases where industry has found ways to make better products at less cost. For instance, the 1 and a half million electric washers bought in 1937 cost the purchasers 2 million dollars less than the million bought in 1929. The 1,200,00 electric fans bought in 1937 cost the purchasers $700,00 less than about half that number bought in 1929. And in this same period, hundreds of other manufactured products, because of improved manufacturing methods, have been reduced in cost so that more people can have more of the good things in life. This process of creating real wealth has brought to America the highest standard living ever known, and it is this process which must continue if even higher standards are to be attained. General Electric scientists, engineers, and workmen are contributing to this progress. By developing new and better ways to use electricity for the benefit of the public, they are constantly providing More Goods for More People at Less Cost. GE Research and engineering have saved the public from ten to one hundred dollars for every dollar they have earned for General Electric.
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